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January

Friday, January 01, 2016 8:15 AM to 12:00 PM, 12 sessions ending Saturday, December 31
Topic: Managing a Business
This is the registration site for the PeerSpectives Roundtable in Livonia. The program will have twelve monthly meetings in the Schoolcraft VisTaTech Center in Livonia on the 2nd Thursday of each month. Meetings will be held at: Schoolcraft College VisTaTech Center Haggarty between 6 Mile and 7 Mile Livonia, Michigan Ph: 734-462-4438
Speaker: Phillip Rice - Facilitator, Richard King, Co-Facilitator
Fee: $ 1200.00
Friday, January 01, 2016 8:15 AM to 12:00 PM, 10 sessions ending Saturday, December 31
Topic: Managing a Business
This is the registration site for the PeerSpectives Roundtable in Oakland County. The program will have ten monthly meetings in Troy at City Hall on the 3rd Wednesday of each month. The two off months will be determined by the group at a regular meeting. Meetings will be held at: City Hall 500 W. Big Beaver Rd Troy, MI 48084 Ph: 248.524.3300
Speaker: Melissa Fennell - Facilitator, Richard King, Co-Facilitator
Fee: $ 1200.00

February

Wednesday, February 10, 2016 11:00 AM to 12:30 PM
Topic: Human Resources
Many companies simply wait for talent to come to them. Simply advertising an open position and hoping that you find the right talent does not guarantee that you will find the best people for the jobs in your organization. Actively seeking out qualified candidates is the best way to ensure that you find the talent that you need. Recruitment is essential to the success of your business. In this webinar we will cover: • The role of the business owner in the recruitment process • When to hire a recruiter • The role of a recruiter • Discover ways to retain talent and measure growth • Identify and avoid bias in the recruiting process Our guest speaker will be Jen Idrizi, Thomson Reuters’ Senior Recruiter.
Location: Online
Fee: $ 20.00
Wednesday, February 10, 2016 11:30 AM to 1:00 PM
Topic: Business Plan
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Writing a Business Plan", second in the series. For those at startup or early stage in their business, a pre-requisite to this class is "Starting a Business," which provides the tools, information, and instructions on preparing to write a plan, which may take several weeks prior to starting on a business plan. After attending “Starting a Business” it generally takes 4-6 weeks to complete the preparation needed to be ready for the “Writing a Business Plan” workshop. These and other “Venture Start” workshops are offered at multiple locations and dates around the region and the state. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material.
Speaker: MI-SBDC Staff
Location: Online
Wednesday, February 10, 2016 1:00 PM to 4:00 PM
Topic: Starting a Business
You have a passion ... a hidden talent. Do you know what it takes to turn that skill into a successful business? Attend this seminar if you are an entrepreneur, new business owner, innovator or a 'closet' business person. Prepare to be informed, motivated, and focused on your business plan for action. The seminar is FREE and information - PRICELESS! This seminar is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar helps aspiring entrepreneurs assess their abilities to lead and manage a company; as well as, evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to get started. For more information about the Michigan SBDC, business resources and other seminars, go to www.SBDCMichigan.org or call (989) 686-9597. Pre-registration is strongly recommended. This same seminar is offered multiple times and at different locations across the Great Lakes Bay Region to accommodate most everyone's schedule. You’re invited to find us on facebook at www.Facebook.com/MISBTDC.GreatLakesBay.
Speaker: MI-SBDC Business Consultant and Alice & Jack Wirt Public Library Representative
Wednesday, February 10, 2016 6:00 PM to 8:30 PM
Topic: Marketing and Sales
Marketing Your Business presents practical applications of marketing concepts designed to grow small businesses. It addresses basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business customer base---creating and keeping them.
Speaker: MI-SBDC Consultant
Fee: $ 10.00
Thursday, February 11, 2016 9:00 AM to 11:30 AM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Thursday, February 11, 2016 1:00 PM to 4:00 PM
Topic: Marketing and Sales
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Marketing Your Business", third course in the series, presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.
Speaker: MI-SBDC Staff
Thursday, February 11, 2016 4:00 PM to 7:00 PM
Topic: Financial and Accounting
As an introductory seminar, the course covers the basics of financial management, including how to start an accounting system and how to apply the information from key financial statements to help you manage your business. Accounting language including debits and credits, preparation of the balance sheet and profit & loss statement are explained. Cash flow analysis and breakeven are also covered with specific small business examples.
Fee: $ 45.00
Friday, February 12, 2016 1:00 PM to 2:00 PM
Topic: Starting a Business
New ONLINE 1-hour WEBINAR version of "Starting a Business," which is the first in the series of Venture Start workshops. "Starting a Business" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar covers the process of starting and operating a business, evaluating market potential for products/services, costs and financing options, plus business planning for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. This webinar is a 1-hour live audio and slide presentation of a 2.5 hour class so it moves quite quickly through the material. For those who prefer the original 2.5 hour classroom seminar, it is still available at various times and locations around the state. FEE: There is no fee for the “Starting a Business” webinar but advance and separate registration for each individual is required. WEBINAR TECHNOLOGY REQUIREMENTS: Participants will need a fast Internet connection, a good working computer with microphone and speakers, and an up to date browser. Specific technology requirements are noted below under Technology Requirements. REGISTRATION: Confirmation of your registration from MI-SBDC will include information on how the Webinar works, what to expect, and how to get set up and logged in. HANDOUTS: Any associated handout materials will be emailed to attendees after the training as they are referenced for homework but not needed during the session.
Speaker: Marsha Lyttle, MI-SBDC Regional Director and Certified Business Consultant
Location: , Online
Friday, February 12, 2016 1:00 PM to 4:00 PM
Topic: Financial and Accounting
Are you a new or existing small business owner who will be seeking bank financing in the near future? Get the inside scoop from the SBA and local financial institutions on what criteria they are looking for from you! Have your questions answered directly by a team of experts. This course is designed for new and existing small business owners and lending professionals who are interested in learning about lending in today's market. Topics include: How loan applications are analyzed, what bankers require for approval, and how banking regulations affect decisions. Room #3150
Speaker: SBA
Tuesday, February 16, 2016 10:00 AM to 12:00 PM
Topic: Marketing and Sales
Are you interested in learning how email marketing can help your business grow? Join us for this informative presentation to learn how you can create highly effective professional emails that get results. Email marketing is an effective, affordable and easy to use way to enhance your small business image and communicate with your customers and prospects. Topics covered during this overview of email marketing include: • What is permission based email marketing • List building • Tips on getting your email opened • Best practices in email marketing • Tracking results and what to do with this information & much more! This is a lecture only seminar presented by Constant Contact and doesn’t allow for hands-on practice.
Speaker: Candy Jones-Guerin, Certified Constant Contact Expert
Tuesday, February 16, 2016 6:00 PM to 9:00 PM, 5 sessions ending Tuesday, March 15
Topic: Not Set
Do you dream about turning your passion for food and cooking into a business? Learn step-by-step the necessary things you will need to turn your dream into a reality. From costing and sourcing to cutting through the seemingly endless red-tape, this course is a MUST for anyone who is serious about taking the next step towards becoming an entrepreneur. The course meets for 5 weeks. (No class on October 2, 2013)
Fee: $ 249.00
Wednesday, February 17, 2016 9:00 AM to 11:00 AM
Topic: Starting a Business
This course is designed for individuals who are considering self-employment or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company as well as evaluate market and sales potential for their products/services. Start-up costs, financing options and business planning are introduced, along with necessary steps to getting started.
Speaker: Kellie Hanford, SBDC, Certified Business Consultant
Wednesday, February 17, 2016 11:30 AM to 1:00 PM
Topic: Financial and Accounting
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Financial Management" introduces basic accounting concepts and how to apply financial information that helps small business owners manage a business more effectively. Key documents including Cash flow Statement, Profit & Loss, and Balance Sheet are explained, using specific small business examples. The course is designed to help entrepreneurs understand accounting principles and financial statements, and work more effectively with the accounting team.
Speaker: MI-SBTDC Staff
Location: Online
Wednesday, February 17, 2016 5:00 PM to 8:00 PM
Topic: Marketing and Sales
Social Media and Website marketing can be confusing and is often an overused term in business. But when utilized correctly and efficiently, they can be a POWERFUL marketing tool. This seminar will provide you with an overview of the basics along with some tools and strategies for developing your social media marketing plan. The seminar will provide ongoing Q&A opportunities and will cover the following topics: The value of an effective website for your business The latest website development technologies and how businesses are benefitting from them How to truly gauge the traffic and success of your website Effective digital marketing, branding, and promotion Social media marketing and each one's possible value to your business Search Engine Optimization facts and fiction What is a blog and should I be doing it. (Hint: Yes!) Free and low cost web tools for business process automation and enhanced engagement with your clients
Wednesday, February 17, 2016 5:30 PM to 8:00 PM
Topic: Starting a Business
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Starting a Business" is the first course in the series, designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: MI-SBDC Staff
Thursday, February 18, 2016 9:30 AM to 12:00 PM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Thursday, February 18, 2016 9:30 AM to 12:30 PM
Topic: Financial and Accounting
If you are serious about seeking financing for your business, you owe it to yourself to attend a Financing Roundtable presented by TEAM SBA. TEAM SBA consists of a preferred SBA lender, a business consultant, SBA economic development staff, and business owners like you. We'll debunk the myths and demystify the process of bank financing - in plain English. You will learn how your loan application will be analyzed, what underwriting criteria is used, and how banking regulations affect the decision. We will answer your questions based upon your business model. Over the last seven years, TEAM SBA has helped hundreds of entrepreneurs gain a better understanding of the financing process. In order to help you, we require you to have good credit, a solid business idea and some money to invest in your business. Please note: The SBA does not provide loan guarantees to real estate investment firms and this type of financing is not discussed at the roundtables. Locally sponsored by the U.S. Small Business Administration and the Michigan Small Business Development Center.
Speaker: Representatives from SBA (Small Business Administration), Local Lenders, SBDC Great Lakes Bay Region Business Consultants
Thursday, February 18, 2016 10:00 AM to 12:00 PM
Topic: Cyber Security
Yes, even small businesses are at risk of cyber attacks. In fact small business is more vulnerable in many ways. This workshop is designed for small business owners (no technology background assumed) who have completed the Cyber Security Assessment provided by the MI-SBDC to determine if their company is at risk. The Assessment is designed as an interactive learning tool that increases your understanding and preparation for managing your business security risk. It may take 20 to 45 minutes to complete and includes multiple perspectives that can help you understand - and ultimately reduce - your vulnerability as a small business.” This timely discussion includes the most common areas for concern and action for small business owners: • Cyber Security Best Practices • Protecting Your Company Information • What to do if your company has been breached • Password Practices • Physical Security • Buying and Selling Online • Physical Security • Mobile Security The presentation will be followed by a panel discussion with local experts of cyber security. If you have not completed the free MI-SBDC Cyber Security Assessment go to http://smallbusinessbigthreat.com/
Speaker: John Hey of Trivalent & Keith Brophy, Director, MI-SBDC
Thursday, February 18, 2016 1:30 PM to 4:00 PM
Topic: Financial and Accounting
Before you apply for a business loan, first attend a free financing roundtable. We will debunk the myths and demystify the process of small business financing. The "team" is a banker, an SBA representative, an SBA business counselor, and business owners like you. You will get first hand information on what credit criteria your banker has. The team will answer all of your financing questions and give you advice on what steps to take to achieve your goal of starting or expanding a business. We will explain how the SBA loan guarantee can work for you. The roundtables are best suited for those who have good credit, a solid business idea, and some money to invest in the business.
Speaker: SBA & Local Lender(s)
Thursday, February 18, 2016 2:00 PM to 6:00 PM, 6 sessions ending Thursday, March 31
Topic: Starting a Business
Agripreneur Focus is designed for the serious food or farm business entrepreneur that is ready to take their concept to the next level but needs guidance and structure in doing so. This six-week, intensive training will mix formal instruction by certified business consultants with the experiences of area practitioners and business owners, who will their own business journeys, triumphs and struggles, and best practices. Students will complete the class with curriculum materials, a network of peers and mentors, and a preliminary business plan that can be refined with individual counseling sessions as needed. Note: this training is not suited for individuals still looking for their start-up idea. DATES: 6 Thursdays - Feb. 18, 25, Mar. 10, 17, 24, 31; 2:00-6:00 PM COST: $250/person (and a Discounted Rate of $100 for a second person from the same farm/business) REGISTRATION and PAYMENT: Pre-registration and payment is required. Contact the SBDC Northwest Regional office at 231-922-3780 for a brief consultation and registration/payment.
Speaker: Annie Olds, SBDC Regional Director/Small Business Consultant; and Wendy Wieland, MSUE Product Center Innovation Counselor
Fee: $ 250.00
Thursday, February 18, 2016 2:00 PM to 4:00 PM
Topic: Legal
Ready to launch your business as a sole proprietor or LLC? Been putting off the paperwork? Then you need this hands-on walk through of the steps needed to form and register a business, get your Employer Identification Number (EIN), etc.
Speaker: Business Attorney
Thursday, February 18, 2016 5:00 PM to 7:30 PM
Topic: Starting a Business
You have a passion ... a hidden talent. Do you know what it takes to turn that skill into a successful business? Attend this seminar if you are an entrepreneur, new business owner, innovator or a 'closet' business person. Prepare to be informed, motivated, and focused on your business plan for action. The seminar is FREE and information - PRICELESS! This seminar is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar helps aspiring entrepreneurs assess their abilities to lead and manage a company; as well as, evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to get started. For more information about the Michigan SBDC, business resources and other seminars, go to www.SBDCMichigan.org or call (989) 686-9597. Pre-registration is strongly recommended. This same seminar is offered multiple times and at different locations across the Great Lakes Bay Region to accommodate most everyone's schedule. You’re invited to find us on facebook at www.Facebook.com/MISBTDC.GreatLakesBay
Speaker: MI-SBDC Business Consultant and Hoyt Library Reference Librarian
Thursday, February 18, 2016 6:00 PM to 7:00 PM
Topic: Financial and Accounting
Learn about the importance of cash flow and the three major financial statements!
Speaker: Josh Billington
Fee: $ 10.00
Thursday, February 18, 2016 6:00 PM to 7:00 PM
Topic: Financial and Accounting
Speaker: Joshua Billington
Fee: $ 10.00
Thursday, February 18, 2016 6:00 PM to 7:00 PM
Topic: Business Accounting and Budget
"Am I Really Making Money" is designed for business owners who are in need of a "refresher" course in financial management. This workshop will review best practices, income statements, balance sheets and cash flow statements. The workshop also will provide review of break even and gap analysis. Don't let the numbers scare you! If you need to bone up on financial controls, this workshop is for you! **note there will be no calculus or statistical analysis.
Speaker: Joshua Billington
Fee: $ 10.00
Friday, February 19, 2016 11:30 AM to 1:00 PM
Topic: Marketing and Sales
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Marketing Your Business", third course in the series, presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.
Speaker: MI-SBDC Staff
Location: Online
Tuesday, February 23, 2016 9:00 AM to 12:00 PM
Topic: Cash Flow Management
Five Keys is designed for business owners and key staff who want to have a better understanding of how to use their financial statements. The course will identify opportunities and challenges with your balance sheet and income statement, discuss proven ways to increase your company’s cash flow, apply breakeven analysis to improve decision making, help you understand and plan the working capital to support your growth, and strengthen the partnership with your lender. Room #3150
Speaker: Carolyn Rourke, SBDC Growth Consultant
Fee: $ 15.00
Tuesday, February 23, 2016 9:00 AM to 11:00 AM
Topic: Government Contracting
This seminar explains the benefits and process for engaging in the Federal Government 8(a) program that is administered by the US SBA. Targeted at socially and economically disadvantaged (typically minority owned) businesses, the 8(a) Business Development program helps those small businesses gain a foothold in government contracting. Upon enrollment in this program, firms receive help with finding contracts, proposal preparation, and contract administration. The applicant must be a small business, unconditionally owned and controlled by one or more socially and economically disadvantaged individuals who are U.S. citizens, been in business for at least two years, and demonstrate potential for success.
Tuesday, February 23, 2016 9:30 AM to 12:30 PM
Topic: Starting a Business
As an introductory session delivered in a workshop format, the course helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products. The basics of business ownership are introduced, along with resources available to help launch new ventures in Michigan.
Speaker: SBDC staff and industry experts.
Fee: $ 35.00
Tuesday, February 23, 2016 5:30 PM to 7:30 PM
Topic: Financial and Accounting
The Detroit SBDC Business Financial Diagnostics Team was created to help prospective and existing business owners with understanding the financials to better prepare for the lending process and improve their overall financial health. Come and enjoy networking and a chance to talk about financing for your business with the Detroit SBDC Business Financial Diagnostics Team.
Tuesday, February 23, 2016 6:00 PM to 8:30 PM
Topic: Starting a Business
Starting a Business is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: MI-SBDC Consultant
Wednesday, February 24, 2016 9:00 AM to 11:30 AM
Topic: Starting a Business
The Starting a Business Workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Startup costs, financing options, and business planning are introduced, along with necessary steps to getting started. The workshop features instruction by a Certified Small Business Consultant and is held in partnership with Baker College of Cadillac and is a pre-requisite to meeting with a SBDC consultant one-on-one.
Speaker: Joni Krolczyk, MI-SBDC Certified Small Business Consultant
Wednesday, February 24, 2016 11:30 AM to 1:00 PM
Topic: Legal
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Business Legal Issues is an introduction to the different types of legal entities that are appropriate for structuring and starting a new business. Tax and liability issues are covered, along with basic elements of a contract, collections, licenses, registrations, employment and property issues, leasing and insurance. It is designed to guide prospective business owners in setting up the organizational structure that will help protect them from unnecessary legal challenges.
Speaker: MI-SBDC Staff
Location: Online
Wednesday, February 24, 2016 6:00 PM to 7:30 PM
Topic: Starting a Business
So you’ve got a great idea for a food product, but the thought of investing in a building and restaurant equipment is daunting. You might be surprised to find out how Michigan’s Cottage Food Law has opened up entrepreneur opportunities for small food producers to legally prepare certain foods right in a home kitchen and sell to the public. It’s a great way to test your recipes and business ideas without a major cash outlay. This information session will provide details on the Michigan Cottage Food law, what foods can be made at home, how to sell, food labeling requirements, and some best practices of home-based food producers.
Speaker: Kellie Hanford, Certified Business Consultant
Thursday, February 25, 2016 9:00 AM to 12:00 PM
Topic: Financial and Accounting
Before you apply for a business loan, we recommend that you first attend this Financing Roundtable. The roundtables are a free loan orientation conducted by a business banker, a business consultant from the SBAs network of Small Business Development Centers, and an SBA representative. During the roundtable, we'll debunk the myths and demystify the process of small business financing. You'll learn how the lending process works and what is expected of you and you'll understand how the SBA can assist with our SBA Guaranteed Loan Program. This session is best suited to those who have good credit, a solid business idea, and some money to invest in their business. Because the SBA does not provide loan guarantees to real estate investment firms, including purchasing and rehabbing houses for sale, this type of financing is not discussed at the roundtables.
Speaker: SBA/Business Banker/Oakland County Business Counselor/Oakland County Business Finance Corporation Loan Officer
Thursday, February 25, 2016 9:30 AM to 12:30 PM
Topic: Business Plan
Designed for individuals who want to increase their chances for successful self-employment, the course covers business planning in detail. Specifics of marketing and finance, legal and regulatory issues, operations, and information based planning and management are key components of the workshop. The first steps for creating a business plan draft will be included along with a demonstration of the MI-SBTDC online business plan tool.
Speaker: SBDC staff and industry experts.
Fee: $ 45.00
Thursday, February 25, 2016 10:00 AM to 12:00 PM
Topic: Marketing and Sales
This presentation is a guide for small businesses who have been using social media marketing but need some tips to take them to an intermediate level and/or add new channels to their marketing efforts. You've thought about what social networks to use for your business and you're ready to take the next step. This seminar will give you a closer look at the popular social media networks - Facebook, Twitter, LinkedIn, Pinterest, and Google+. We'll show you the benefits of using each, how other organizations are marketing with them, and some dos and don'ts of each channel. You'll also get tips on how to tell if your social media activity is working. This is a lecture only seminar presented by Constant Contact and doesn’t allow for hands-on practice.
Speaker: Candy Jones-Guerin, Owner, WebWorld Advantage
Thursday, February 25, 2016 11:00 AM to 12:30 PM
Topic: Internet & Social Media
Did you know research shows that 97% of consumers search the web to find local goods and services, but only 37% of businesses have claimed a local business listing on a search engine? As an official Google GYBO Partner, this webinar hosted by the Michigan SBDC will help you get started with free tools from Google, and topics include: • Getting your business listed and verified on Google Search and Maps • Using "Google My Business" to manage your online presence • Reaching your target markets electronically • Securing a domain name and building a free website for your business This webinar is intended for businesses who want to learn the initial steps of getting their business presence online, and is a great precursor to our "Grow Your Business Online" webinar series.
Location: Online
Friday, February 26, 2016 10:00 AM to 11:00 AM
Topic: Starting a Business
New ONLINE 1-hour WEBINAR version of "Starting a Business," which is the first in the series of Venture Start workshops. "Starting a Business" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar covers the process of starting and operating a business, evaluating market potential for products/services, costs and financing options, plus business planning for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. This webinar is a 1-hour live audio and slide presentation of a 2.5 hour class so it moves quite quickly through the material. For those who prefer the original 2.5 hour classroom seminar, it is still available at various times and locations around the state. FEE: There is no fee for the “Starting a Business” webinar but advance and separate registration for each individual is required. WEBINAR TECHNOLOGY REQUIREMENTS: Participants will need a fast Internet connection, a good working computer with microphone and speakers, and an up to date browser. Specific technology requirements are noted below under Technology Requirements. REGISTRATION: Confirmation of your registration from MI-SBDC will include information on how the Webinar works, what to expect, and how to get set up and logged in. HANDOUTS: Any associated handout materials will be emailed to attendees after the training as they are referenced for homework but not needed during the session.
Speaker: Marsha Lyttle, MI-SBDC Regional Director and Certified Business Consultant
Location: , Online

March

Tuesday, March 01, 2016 9:00 AM to 11:30 AM
Topic: Business Plan
This course covers business planning in detail for individuals who want to increase their chances for successful self-employment or new business launch. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material.
Speaker: Kellie Hanford, SBDC, Certified Business Consultant
Tuesday, March 01, 2016 6:00 PM to 8:30 PM
Topic: Starting a Business
The Starting a Business Workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Startup costs, financing options, and business planning are introduced, along with necessary steps to getting started. The workshop features instruction by a Certified Small Business Consultant, is held in partnership with NMC Extended Educational Services and is a pre-requisite to meeting with a SBDC consultant one-on-one.
Speaker: Walter Muellenhagen, MI-SBDC Certified Small Business Consultant
Tuesday, March 01, 2016 6:00 PM to 8:30 PM
Topic: Business Plan
Writing a Business Plan is designed for individuals who want to increase their chances for self-employment success and addresses business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included.
Speaker: MI-SBDC Consultant
Fee: $ 10.00
Tuesday, March 01, 2016 6:00 PM to 8:00 PM
Topic: Financial and Accounting
This course introduces basic accounting concepts and how to apply financial information that helps small business owners manage a business more effectively. Key documents including Cash flow Statement, Profit & Loss, and Balance Sheet are explained, using specific small business examples. The course is designed to help entrepreneurs understand accounting principles and financial statements, and work more effectively with the accounting team.
Speaker: Corey Swiftney, Triune Financial
Wednesday, March 02, 2016 10:30 AM to 12:30 PM
Topic: Starting a Business
Starting a Business: A workshop to help you an aspiring entrepreneur assess your ability to lead and manage a company, as well as to help you evaluate market and sales potential for your products and services. The basics of business ownership and start-up issues are introduced, along with a presentation of the resources available to help you launch your new venture. To attend, please pre-register.
Speaker: SBDC Staff
Wednesday, March 02, 2016 2:00 PM to 5:00 PM, 5 sessions ending Wednesday, March 30
Topic: Not Set
This money savings series is a real value and includes the following 5 classes: Starting a Business Writing a Business Plan Marketing Your Business Financial Management Business Legal Issues
Fee: $ 200.00
Wednesday, March 02, 2016 2:00 PM to 5:00 PM
Topic: Starting a Business
As an introductory session delivered in a workshop format, the course helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products. The basics of business ownership are introduced, along with resources available to help launch new ventures in Michigan.
Speaker: SBDC staff and industry experts.
Fee: $ 35.00
Wednesday, March 02, 2016 2:00 PM to 4:00 PM
Topic: Starting a Business
You have a passion ... a hidden talent. Do you know what it takes to turn that skill into a successful business? Attend this seminar if you are an entrepreneur, new business owner, innovator or a 'closet' business person. Prepare to be informed, motivated, and focused on your business plan for action. The seminar is FREE and information - PRICELESS! This seminar is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar helps aspiring entrepreneurs assess their abilities to lead and manage a company; as well as, evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to get started. For more information about the Michigan SBDC, business resources and other seminars, go to www.SBDCMichigan.org or call (989) 686-9597. Pre-registration is strongly recommended. This same seminar is offered multiple times and at different locations across the Great Lakes Bay Region to accommodate most everyone's schedule. You’re invited to find us on facebook at www.Facebook.com/MISBTDC.GreatLakesBay.
Speaker: MI-SBDC Business Consultant and Grace A Dow Memorial Library Reference Librarian
Wednesday, March 02, 2016 6:00 PM to 8:00 PM
Topic: Starting a Business
This course is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Thursday, March 03, 2016 9:30 AM to 12:00 PM
Topic: Marketing and Sales
For any small business to stand out from the competition, it’s essential to develop a strong, identifiable brand. This workshop will teach you what branding is and why it is so important for the success of your business. We'll give you the necessary tools for defining your company's brand personality, image, key message, taglines and more. You’ll come away with a strong framework for constructing your company’s own comprehensive brand.
Speaker: Laurie Lonsdorf, SBDC, Senior Business Consultant
Thursday, March 03, 2016 11:30 AM to 12:30 PM
Topic: Managing a Business
Do you have the right people in your company? Are you frustrated with "People Issues" in your company? Jim Collins convinced us that we need the "Right" people on the bus, but he did not really help us figure out how to choose. Using the EOS tool called the "People Analyzer" will help you be able to make clear decisions about the people in your organization. Improve the culture in your company, reduce friction, accomplish your goals more quickly and sleep better. This crazy-simple tool will transform your organization. EOS is a complete system of simple tools to help you run your business better. It will drive three things we call Vision, Traction and Healthy. Vision is getting every one in your company the same crystal clear vision of where you are going and how you are going to get their. Traction is radically improving the Discipline and Accountability in your company. Healthy is advancing your company as a healthy cohesive functional team.
Location: Online
Thursday, March 03, 2016 5:45 PM to 8:45 PM
Topic: Starting a Business
WHO SHOULD ATTEND: This workshop is designed for those looking to create and sell a tangible good. DESCRIPTION: This workshop will explore some of the key topics that make product businesses unique including; intellectual property, inventory, wholesale pricing, and ecommerce. It is designed to give you the tools you need to explore and analyze the feasibility of your product through a project-based approach to the business planning process. Each participant will leave with a working project plan for timing, and next steps. While there are often some elements of services when selling products, this workshop is designed to focus on the product side. Don’t miss this opportunity to learn more about how to simply start your product business. OUTLINE: Research, Capabilities, Financials, Marketing, Funding, Sales
Speaker: SBDC Consultant
Friday, March 04, 2016 9:00 AM to 11:30 AM
Topic: Starting a Business
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Starting a Business" is the first course in the series, designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: MI-SBDC Staff
Tuesday, March 08, 2016 1:00 PM to 2:00 PM
Topic: Starting a Business
New ONLINE 1-hour WEBINAR version of "Starting a Business," which is the first in the series of Venture Start workshops. "Starting a Business" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar covers the process of starting and operating a business, evaluating market potential for products/services, costs and financing options, plus business planning for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. This webinar is a 1-hour live audio and slide presentation of a 2.5 hour class so it moves quite quickly through the material. For those who prefer the original 2.5 hour classroom seminar, it is still available at various times and locations around the state. FEE: There is no fee for the “Starting a Business” webinar but advance and separate registration for each individual is required. WEBINAR TECHNOLOGY REQUIREMENTS: Participants will need a fast Internet connection, a good working computer with microphone and speakers, and an up to date browser. Specific technology requirements are noted below under Technology Requirements. REGISTRATION: Confirmation of your registration from MI-SBDC will include information on how the Webinar works, what to expect, and how to get set up and logged in. HANDOUTS: Any associated handout materials will be emailed to attendees after the training as they are referenced for homework but not needed during the session.
Speaker: Marsha Lyttle, MI-SBDC Regional Director and Certified Business Consultant
Location: , Online
Tuesday, March 08, 2016 4:00 PM to 7:00 PM, 2 sessions ending Thursday, March 10
Topic: Marketing and Sales
Find out why Pinterest drives more web traffic than LinkedIn, Google+, and Twitter combined. And why average sales from Pinterest leads almost doubles those from Facebook. If you have considered using social media to market your brand online do not overlook Pinterest. It’s not just cupcakes and crafts anymore. Learn how to link Pinterest to your blog, website and other social networks, advertise and market your products for free, and build a loyal community of followers. Note: Session runs two days.
Fee: $ 90.00
Tuesday, March 08, 2016 5:00 PM to 8:00 PM
Topic: Financial and Accounting
Know Your Numbers: Five Keys to Using Financial Statements to Maximize Cash Flow and Increase Access to Capital Who Should Attend: Business owners and key staff who want to have a better understanding of how to use their financial statements. The ideal participant in Know Your Numbers will have 2-3 years of financial history and be pursuing financing or having challenges with cash flow. Topics include how to: • Use your Balance Sheet and Income Statement in managing your business • Use break even analysis to improve your decision-making • Find the source of your cash flow problems • Increase your company’s cash flow • Get the banker on your side Registration begins at 8:00 AM.
Speaker: Dave Sayers, Michigan SBDC
Wednesday, March 09, 2016 11:00 AM to 12:30 PM
Topic: Human Resources
As a business owner, you have to balance the best interests of yourself, your business, and your employees. Sometimes mistakes happen, and sometimes those mistakes lead to costly employment-related lawsuits and litigation. Attend this session to learn about the Top 10 mistakes made by employers, and how you can avoid costly litigation in the future. Can you really afford to lose precious time and profits spent in a court room?
Location: Online
Fee: $ 20.00
Wednesday, March 09, 2016 11:30 AM to 1:00 PM
Topic: Business Plan
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Writing a Business Plan", second in the series. For those at startup or early stage in their business, a pre-requisite to this class is "Starting a Business," which provides the tools, information, and instructions on preparing to write a plan, which may take several weeks prior to starting on a business plan. After attending “Starting a Business” it generally takes 4-6 weeks to complete the preparation needed to be ready for the “Writing a Business Plan” workshop. These and other “Venture Start” workshops are offered at multiple locations and dates around the region and the state. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material.
Speaker: MI-SBDC Staff
Location: Online
Wednesday, March 09, 2016 11:30 AM to 1:00 PM
Topic: Business Plan
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Writing a Business Plan", second in the series. For those at startup or early stage in their business, a pre-requisite to this class is "Starting a Business," which provides the tools, information, and instructions on preparing to write a plan, which may take several weeks prior to starting on a business plan. After attending “Starting a Business” it generally takes 4-6 weeks to complete the preparation needed to be ready for the “Writing a Business Plan” workshop. These and other “Venture Start” workshops are offered at multiple locations and dates around the region and the state. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material. "Writing a Business Plan" is designed for individuals who want to increase their chances for self-employment success, this course covers business planning in detail. Specifics of marketing, finance, legal, regulatory issues, operations, information based planning and management are key components of this workshop. The first steps for creating a business plan draft will be included. Live examples of effective business plans are used as course material.
Speaker: MI-SBDC Staff
Location: Online
Wednesday, March 09, 2016 2:00 PM to 5:00 PM
Topic: Business Plan
Designed for individuals who want to increase their chances for successful self-employment, the course covers business planning in detail. Specifics of marketing and finance, legal and regulatory issues, operations, and information based planning and management are key components of the workshop. The first steps for creating a business plan draft will be included along with a demonstration of the MI-SBTDC online business plan tool.
Speaker: SBDC staff and industry experts.
Fee: $ 45.00
Wednesday, March 09, 2016 3:00 PM to 5:30 PM
Topic: Starting a Business
Meet the Franchisors – Michigan Franchise Forum was launched in early 2008 and continues to be presented at least bi-annually. It is offered at NO CHARGE to the general public, but REGISTRATION is REQUIRED. This is your chance to learn about several premier franchise companies that are poised for continued expansion in our state, and to meet their franchise development executives! Tips on franchise due diligence will also be presented, and a franchise financing expert will discuss your funding options. A representative from the SBDC will be on hand to discuss your start-up business questions and provide resources as well. Categories represented during this event may include: • Light Manufacturing • Home and Office Decor • Retail/Commercial Distribution & Recycling • Professional Staffing • Residential/Commercial Building Services • Automotive Aftermarket • B2B Marketing Services • MASTER Franchising Total investment range starts at around $100K. The Michigan Franchise Forum brings aspiring entrepreneurs together with the local franchise experts of FranNet AND franchise development executives from an array of premier concepts eager to expand their presence in Michigan. The program includes: • A brief introduction to the world of franchising, and a safer approach to franchise due diligence and selection • Updates on the "State of Franchising" here in Michigan • A brief presentation by each Franchisor, including an overview of their business model and what they look for in a successful franchise owner • Tips on franchise funding • An opportunity for Q & A, and optional one-on-one time with any or all of the Franchisors If you're thinking about making a change and becoming your own boss, or looking for a strong better investment opportunity, this event is for YOU!
Speaker: Brigitte Betser, FranNet
Wednesday, March 09, 2016 6:00 PM to 7:30 PM
Topic: Starting a Business
Farmers’ markets are not only a great way to sell produce, they are also wonderful for home-based food producers and for selling hand crafted products. As a successful farmers’ market vendor, you should enjoy interacting with people and have good marketing skills. This session will help you survive your season with business-minded tips on booth display, packaging and pricing.
Speaker: Kellie Hanford, Certified Business Consultant
Thursday, March 10, 2016 9:00 AM to 11:30 AM
Topic: Starting a Business
The Starting a Business Workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. This workshop features instruction by a Certified Small Business Consultant and is a pre-requisite to meeting with a consultant one-on-one. There is no cost to attend; however, pre-registration is required.
Speaker: Joni Krolczyk, MI-SBDC Certified Small Business Consultant
Thursday, March 10, 2016 9:00 AM to 11:30 AM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Thursday, March 10, 2016 9:00 AM to 12:30 PM
Topic: Financial and Accounting
Know Your Numbers: Five Keys to Using Financial Statements to Maximize Cash Flow and Increase Access to Capital Who Should Attend: Business owners and key staff who want to have a better understanding of how to use their financial statements. Topics included: -Identify opportunities and challenges with your balance sheet and income statement -Discuss the proven ways to increase your company's cash flow -Apply breakeven analysis to improve decision making -Understand and plan the working capital to support your growth -Strengthen the partnership with your lender
Speaker: SBDC Staff
Fee: $ 25.00
Thursday, March 10, 2016 9:00 AM to 12:00 PM
Topic: Financial and Accounting
An opportunity to present your business plan to local lending institutions. Who Should Attend: • Entrepreneurs Starting a Business: Needing funding to get your business started? Discover what potential lenders look for when making a lending decision. Receive valuable feedback on your business plan. • Current Business Owners: Looking to grow but struggling to find additional funding? Use this opportunity to meet with lenders and evaluate your pitch. What to Bring: Be prepared to speak with lenders. This includes bringing copies of your current business plan and knowing your credit score. You can contact the SBDC at (616)331-7370 for assistance with your business plan.
Speaker: 9:00 AM - 10:00 AM: Information/update on the SBA Loan Program (SBA and SBDC) 10:00 AM - 12:00 PM: Meet the Lenders and one on one discussion (Chase Bank, Chemical Bank, Fifth Third Bank, First National Bank, Horizon Bank, Huntington Bank, West Michigan Community Bank, Opportunity Resource Fund, GROW, SCORE and other local banks and credit unions)
Thursday, March 10, 2016 10:00 AM to 12:00 PM
Topic: Marketing and Sales
So: how’s your email list? Is it growing steadily or a bit stagnant? This seminar will help you gather contacts of people online and in person that are interested in your organization. It will also teach you how to keep your subscribers interested & engaged after they sign up, and provide tips, technologies and tactics for keeping your contacts organized for more effective targeted marketing. Join us and learn some great strategies so you can grow your email list and take action to help move your business forward. Sponsored by Constant Contact.
Speaker: Candy Jones-Guerin, Owner WebWorld advantage and Constant Contact Authorized Local Expert
Thursday, March 10, 2016 1:00 PM to 4:00 PM
Topic: Marketing and Sales
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Marketing Your Business", third course in the series, presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.
Speaker: MI-SBDC Staff
Friday, March 11, 2016 9:00 AM to 12:00 PM
Topic: Financial and Accounting
Before you apply for a business loan, first attend a free financing roundtable. We will debunk the myths and demystify the process of small business financing. The "team" is a banker, an SBA representative, an SBA business counselor, and business owners like you. You will get first hand information on what credit criteria your banker has. The team will answer all of your financing questions and give you advice on what steps to take to achieve your goal of starting or expanding a business. We will explain how the SBA loan guarantee can work for you. The roundtables are best suited for those who have good credit, a solid business idea, and some money to invest in the business.
Speaker: SBA/SBDC staff and local banker.