Events/Workshops

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January

Monday, January 02, 2017 8:15 AM to 12:00 PM, 12 sessions ending Sunday, December 31
Topic: Managing a Business
This is the registration site for the PeerSpectives Roundtable in Oakland County. The program will have ten monthly meetings in Troy at City Hall on the 3rd Wednesday of each month. The two off months will be determined by the group at a regular meeting. Registration is by invitation ONLY. For more information contact the MI-SBDC Southeast Region Office at 734-487-0355. Meetings will be held at: City Hall 500 W. Big Beaver Rd Troy, MI 48084
Speaker: Melissa Fennell - Facilitator, Richard King, Co-Facilitator
Fee: $ 1200.00

February

Thursday, February 23, 2017 8:00 AM to 12:00 PM
Topic: Buying and Selling a Business
The buying and selling of a small business are among the most important, and most over-looked, topics an entrepreneur will face. Buying an existing company at a good price is one of the best ways to obtain small business ownership. And today, post-recession, and with many baby boomers eager to retire, increasing number of business owners are looking to sell. However, it’s been estimated that only 5% of attempted business sale transactions are successful. Furthermore, the smaller businesses that we are targeting for this program are the ones least likely to have the resources and wherewithal to successfully complete these lengthy and difficult transactions. This half-day event offers a “Buyer’s Track” and a “Seller’s Track” and concludes with a single Panel Discussion where participants can ask additional questions of presenters. There will provide sufficient time for networking and will also have information tables from the sponsors and presenters.
Fee: $ 25.00
Thursday, February 23, 2017 9:00 AM to 12:00 PM
Topic: Financial and Accounting
Before you apply for a business loan, first attend a free financing roundtable. We will debunk the myths and demystify the process of small business financing. The "team" is a banker, an SBA representative, an SBA business counselor, and business owners like you. You will get first hand information on what credit criteria your banker has. The team will answer all of your financing questions and give you advice on what steps to take to achieve your goal of starting or expanding a business. We will explain how the SBA loan guarantee can work for you. The roundtables are best suited for those who have good credit, a solid business idea, and some money to invest in the business.
Thursday, February 23, 2017 9:00 AM to 12:00 PM
Topic: Cash Flow Management
Five Keys is designed for business owners and key staff who want to have a better understanding of how to use their financial statements. The course will identify opportunities and challenges with your balance sheet and income statement, discuss proven ways to increase your company’s cash flow, apply breakeven analysis to improve decision making, help you understand and plan the working capital to support your growth, and strengthen the partnership with your lender. Room #3150
Speaker: Carolyn Rourke, SBDC Growth Consultant
Fee: $ 15.00
Thursday, February 23, 2017 10:30 AM to 12:30 PM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Thursday, February 23, 2017 11:30 AM to 1:00 PM
Topic: Marketing and Sales
"Marketing Your Business", third course in the series, presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.
Speaker: MI-SBDC Staff
Location: Online
Thursday, February 23, 2017 6:00 PM to 8:30 PM
Topic: Starting a Business
This seminar is directed to the aspiring business owner/entrepreneur who is considering starting a business and entering self-employment. Key components of this seminar include self-assessment (both personal and professional), identifying critical skills in leading and managing a business, start up costs and working capital needs.
Speaker: MI-SBDC Consultant
Friday, February 24, 2017 11:30 AM to 1:00 PM
Topic: Financial and Accounting
"Financial Management" introduces basic accounting concepts and how to apply financial information that helps small business owners manage a business more effectively. Key documents including Cash flow Statement, Profit & Loss, and Balance Sheet are explained, using specific small business examples. The course is designed to help entrepreneurs understand accounting principles and financial statements, and work more effectively with the accounting team.
Speaker: MI-SBDC Staff
Location: Online
Tuesday, February 28, 2017 9:00 AM to 11:00 AM
Topic: Starting a Business
This course is designed for individuals who are considering self-employment or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company as well as evaluate market and sales potential for their products/services. Start-up costs, financing options and business planning are introduced, along with necessary steps to getting started.
Speaker: Kellie Hanford, SBDC, Certified Business Consultant
Tuesday, February 28, 2017 10:00 AM to 11:00 AM
Topic: Starting a Business
ONLINE 1-hour WEBINAR version of "Starting a Business," which is the first in the series of Venture Start workshops. "Starting a Business" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar covers the process of starting and operating a business, evaluating market potential for products/services, costs and financing options, plus business planning for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. This webinar is a 1-hour live audio and slide presentation of a 2.5 hour class so it moves quite quickly through the material. For those who prefer the original 2.5 hour classroom seminar, it is still available at various times and locations around the state. FEE: There is no fee for the “Starting a Business” webinar but advance and separate registration for each individual is required. WEBINAR TECHNOLOGY REQUIREMENTS: Participants will need a fast Internet connection, a good working computer with microphone and speakers, and an up to date browser. Specific technology requirements are noted below under Technology Requirements. REGISTRATION: Confirmation of your registration from MI-SBDC will include information on how the Webinar works, what to expect, and how to get set up and logged in. HANDOUTS: Any associated handout materials will be emailed to attendees after the training as they are referenced for homework but not needed during the session.
Speaker: Marsha Lyttle, MI-SBDC Regional Director and Certified Business Consultant
Location: Online

March

Wednesday, March 01, 2017 9:00 AM to 11:30 AM
Topic: Starting a Business
The Starting a Business workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. This comprehensive 2.5 hour workshop also incorporates the SBDC’s fundamental Writing a Business Plan workshop and fully covers topics such as determining concept feasibility, startup costs, financing options, the basics of business planning, along with other necessary resources to launch. The workshop features instruction by a SBDC Small Business Consultant, held in partnership with Baker College of Cadillac, and is a pre-requisite to meeting with a SBDC consultant one-on-one.
Speaker: Joni Krolczyk, MI-SBDC Certified Small Business Consultant
Wednesday, March 01, 2017 10:00 AM to 12:30 PM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Wednesday, March 01, 2017 11:00 AM to 1:30 PM
Topic: Starting a Business
Join us for lunch and this special opportunity to Meet with Successful Franchisors and Learn About Successful Franchise Businesses expanding in this area. Now is your opportunity to find the right match for you! To register, go online at https://www.eventbrite.com/e/meet-the-franchisors-michigan-franchise-showcase-tickets-31093764286?aff=sbdc.
Speaker: Brigitte Betser, FranNet
Wednesday, March 01, 2017 2:00 PM to 5:00 PM, 5 sessions ending Wednesday, March 29
Topic: Starting a Business
This money savings series is a real value and includes the following 5 classes: Starting a Business Writing a Business Plan Marketing Your Business Financial Management Business Legal Issues
Speaker: SBDC staff and industry experts.
Fee: $ 200.00
Wednesday, March 01, 2017 2:00 PM to 5:00 PM
Topic: Starting a Business
As an introductory session delivered in a workshop format, the course helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products. The basics of business ownership are introduced, along with resources available to help launch new ventures in Michigan.
Speaker: SBDC staff and industry experts.
Fee: $ 35.00
Wednesday, March 01, 2017 6:00 PM to 7:30 PM
Topic: Starting a Business
So you’ve got a great idea for a food product, but the thought of investing in a building and restaurant equipment is daunting. You might be surprised to find out how Michigan’s Cottage Food Law has opened up entrepreneur opportunities for small food producers to legally prepare certain foods right in a home kitchen and sell to the public. It’s a great way to test your recipes and business ideas without a major cash outlay. This information session will provide details on the Michigan Cottage Food law, what foods can be made at home, how to sell, food labeling requirements, and some best practices of home-based food producers.
Speaker: Kellie Hanford, Certified Business Consultant
Wednesday, March 01, 2017 6:00 PM to 8:00 PM
Topic: Starting a Business
Do you know what it takes to turn your skill into a successful business? Attend this seminar if you are an entrepreneur, new business owner or innovator. The seminar is FREE and the information is PRICELESS! The Starting a Business Seminar is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar helps aspiring entrepreneurs assess their abilities to lead and manage a company; as well as, evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to get started.
Speaker: MI-SBDC Business Consultant and Grace A Dow Memorial Library Reference Librarian
Wednesday, March 01, 2017 6:00 PM to 7:30 PM
Topic: Google Workshop
Attend a workshop that demonstrates Google’s most valuable tools for understanding, tracking, and connecting with your customers online. • Find out how to take advantage of online tools to run and promote your business • Learn more about Google's top tools for small businesses, including Google+, Google AdWords, Google Analytics, and Google Apps • Discover how to get found and attract customers
Speaker: Ian Rogers, MI-SBDC
Thursday, March 02, 2017 9:30 AM to 12:00 PM
Topic: Marketing and Sales
For any small business to stand out from the competition, it’s essential to develop a strong, identifiable brand. This workshop will teach you what branding is and why it is so important for the success of your business. We'll give you the necessary tools for defining your company's brand personality, image, key message, taglines and more. You’ll come away with a strong framework for constructing your company’s own comprehensive brand.
Speaker: Laurie Lonsdorf, SBDC, Senior Business Consultant
Friday, March 03, 2017 11:30 AM to 1:00 PM
Topic: Legal
"Business Legal Issues is an introduction to the different types of legal entities that are appropriate for structuring and starting a new business. Tax and liability issues are covered, along with basic elements of a contract, collections, licenses, registrations, employment and property issues, leasing and insurance. It is designed to guide prospective business owners in setting up the organizational structure that will help protect them from unnecessary legal challenges.
Speaker: MI-SBDC Staff
Location: Online
Monday, March 06, 2017 9:30 AM to 11:30 AM
Topic: Government Contracting
This seminar explains the benefits and process for engaging in the Federal Government 8(a) program that is administered by the US SBA. Targeted at socially and economically disadvantaged (typically minority owned) businesses, the 8(a) Business Development program helps those small businesses gain a foothold in government contracting. Upon enrollment in this program, firms receive help with finding contracts, proposal preparation, and contract administration. The applicant must be a small business, unconditionally owned and controlled by one or more socially and economically disadvantaged individuals who are U.S. citizens, been in business for at least two years, and demonstrate potential for success.
Monday, March 06, 2017 11:00 AM to 12:00 PM
Topic: Google Workshop
Did you know that 4 out of 5 consumers use search engines to find local information? When you've searched for a business, have you noticed a business that "just happens" to come up not far from you and with a Google map picture and specific information about hours and more? That's a function of Google Search and Maps! And it's FREE! This seminar is designed to help you get your business information listed on Google Search and Maps: You'll learn about Google business listings, how to manage and freshen your listing with updated photos, hours of operation, and more. Businesses with complete listings in Google Search and Map at 2x more likely to be considered reputable than other search results -- yet only 37% of businesses have bothered to put their business listing into this search engine. This workshop is designed for an EXISTING BUSINESS: You will need to bring information about your business -- a short description, address, phone numbers, and days and hours of operation. This seminar will teach you about Google listing followed by hands-on guidance to get your business listed (computers provided or bring your own wireless internet ready laptop). A bonus for those needing a website: At the end of the workshop, you can stick around for a guided tour of how to create a FREE website with SiteEspresso.
Speaker: Ian Rogers, MI-SBDC Network Training Manager
Monday, March 06, 2017 1:00 PM to 2:00 PM
Topic: Google Workshop
Whether personal or business, we don't just go online these days, we LIVE online. We have multiple devices that allow us to act on filling our needs in the global online world. And so do YOUR CUSTOMERS! Think about your customers and all the moments they are acting on: "I-want-to-know" or I-want-to-go" or "I-want-to-do" or even more important to your business, "I-want-to-buy." This workshop is designed to help you think about your approach to presenting your business online, and introduce you to some powerful tools for improving your online presence such as: --Google My Business --Goodle AdWords and AdWords Express --Google Search Console --Google Analytics --Google Trends --Google Alerts --YouTube --GSuite
Speaker: Ian Rogers, MI-SBDC Network Training Manager
Monday, March 06, 2017 2:30 PM to 3:30 PM
Topic: Google Workshop
Do you have any idea what visitors do when they land on your website? How long they visit? What content they seek most? With the average length of a visit LESS than ONE MINUTE, understanding and measuring customer/visitor behavior on your site is extremely important in defining how you can tailor your site to more effectively hold visitor attention and meet customer needs. This seminar will show you use to use Google Analytics, the most-used analytics tool on the planet; how to set up measurement goals and use the data to make better business decisions -- to help you GROW YOUR BUSINESS LINE! The seminar will cover: --An introduction to Google Analytics and Analytics Goals --A discussion of what you can track as a goal --A step-by-step demonstration for setting up goals in your Google Analytics account --Resources to help you learn more about using analytics
Speaker: Ian Rogers, MI-SBDC Network Training Manager
Tuesday, March 07, 2017 11:00 AM to 12:00 PM
Topic: Marketing and Sales
Are you struggling to reach your audience? Learn how to define exactly who you are trying to reach with the offerings of your business and how to find ways to put yourself in front of those target markets effectively, efficiently, and within budget. This webinar is designed for people who are looking to build their audience and customer-base for more sales.
Speaker: Melissa Forziat is a small business marketing consultant and event planner. She founded Melissa Forziat Events and Marketing in 2012 and currently works with small business owners and nonprofits to develop impactful events and strategic marketing plans. Before starting her own business, Melissa held event planning roles at the 2006 and 2010 Olympic Winter Games, 2011 Rugby World Cup, and US Olympic Committee. Most recently, Melissa published her first book and companion workbook, Small Business Marketing on a Budget (http://melissaforziatevents.com/free-ebook-small-business-marketing-budget/).
Location: Online
Wednesday, March 08, 2017 11:00 AM to 12:00 PM
Topic: Financial and Accounting
When you’re a business owner, strong personal credit scores can be an asset by helping you qualify for a business credit card, an SBA loan or other types of funding that take the owner’s personal credit into account. But if you’re not careful, your business can hurt your credit scores. Nav Head of Market Education Gerri Detweiler has been answering individual’s credit questions for more than twenty years. You’ll learn: • The big credit score mistake many small business owners make • How to protect your credit from your business • The fastest ways to boost your personal credit scores • And much more!
Speaker: Gerri Detweiler, Head of Market Education, Nav
Location: Online
Wednesday, March 08, 2017 2:00 PM to 5:00 PM
Topic: Business Plan
Designed for individuals who want to increase their chances for successful self-employment, the course covers business planning in detail. Specifics of marketing and finance, legal and regulatory issues, operations, and information based planning and management are key components of the workshop. The first steps for creating a business plan draft will be included along with a demonstration of the MI-SBTDC online business plan tool.
Fee: $ 45.00
Wednesday, March 08, 2017 5:30 PM to 7:00 PM
Topic: Financial and Accounting
Wednesday, March 08, 2017 6:00 PM to 7:00 PM
Topic: Starting a Business
Are you a gardener, hobby cook or kitchen enthusiast who would like to start or expand a home-based food business? If so, join Pamela Weaver, Food Safety Inspector, Michigan Department of Agriculture and Rural Development- Food and Dairy Section for a special question and answer discussion on Michigan’s Cottage Food Law and other food safety regulations that apply to home-based producers.
Speaker: Pamela Weaver, Food Safety Inspector, Michigan Department of Agriculture & Rural Development
Wednesday, March 08, 2017 6:00 PM to 8:30 PM
Topic: Business Plan
Every business needs a business plan to provide a road map that serves to maintain focus on achieving business goals and driving business success. A complete plan includes milestones that measure success at intervals over a three year period, provides financial projections, and includes an intentional, actionable marketing plan. This seminar includes all the steps in writing a plan that is useable and provides a solid foundation for a new or existing business---a must for the business owner's toolkit.
Speaker: MI-SBDC Consultant
Fee: $ 10.00
Thursday, March 09, 2017 9:00 AM to 11:30 AM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Thursday, March 09, 2017 9:00 AM to 11:30 AM
Topic: Starting a Business
The Starting a Business workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. This comprehensive 2.5 hour workshop also incorporates the SBDC’s fundamental Writing a Business Plan workshop and fully covers topics such as determining concept feasibility, startup costs, financing options, the basics of business planning, along with other necessary resources to launch. The workshop features instruction by a SBDC Small Business Consultant, held in partnership with North Central Michigan College, and is a pre-requisite to meeting with a SBDC consultant one-on-one.
Speaker: Kathleen Bagley, SBDC Small Business Consultant
Thursday, March 09, 2017 11:00 AM to 12:00 PM
Topic: Managing a Business
The demands that take you away from focusing on your most important work cost you time, money and stress In our research, we have found that with the many interruptions in our schedule on a daily basis, we loose 28% productivity! That equates to almost one full day a week!. Our models are designed to assist busy professionals with organization, prioritization, and narrowing their focus to achieve more and take back their time allowing more time with themselves, family and friends. After registering, please click "Continue" and complete the GoToWebinar registration page to ensure you can access the webinar.
Speaker: Lisa Fisher is a trainer and coach for MAPS Business Training. As a founding investor she helped build the Lansing Michigan  Keller Williams Realty Franchise through the implementation of systems and models to help others build careers worth having, business worth owning, and lives worth living. With 30 years of leadership and development experience Lisa continues to serve individuals, business, and corporations of all sizes to find their focus, manage their time, and achieve more by doing less.
Location: Online
Thursday, March 09, 2017 11:30 AM to 1:00 PM
Topic: Not Set
The government’s Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs make over $2.6 billion in high-risk, non-dilutive (i.e., free) capital available to innovative small companies annually. The process is complex, but the impact of receiving $millions in non-dilutive funding is worth the effort. Attend this Lunch & Learn and find out more about the two programs and how they can provide a source of R&D funding between the initial development of your innovative idea and proof that it has potential in the marketplace. Learn about SBIR/STTR eligibility requirements, which of the 11 participating agencies best fits your technology, the differences between SBIR and STTR and more. Plus, find out about the Michigan SBIR/STTR Assistance Fund and how it can coach you through development of a competitive, compelling proposal. Registration is required but there is no fee. Lunch provided.
Speaker: BBC Entrepreneurial Training and Consulting
Thursday, March 09, 2017 2:00 PM to 5:00 PM
Topic: Starting a Business
You may have heard about the Business Model Canvas usually in the context of high tech or high growth startups. But the Business Model Canvas is a valuable tool for Main Street businesses, too. The Canvas simply helps you build and test a business model before using valuable resources to build a business or write a lengthy business plan. It creates a visual representation of the nine building blocks of a company on the same page. Each component contains a hypothesis about the business model that must be tested and validated. Join Tamara Davis as she walks you through how to set up the Business Model Canvas in a comfortable, hands-on environment. Bring your computer so you can develop a draft Canvas right in class.
Speaker: Tamara Davis-Regional Director with the SBDC
Fee: $ 35.00
Thursday, March 09, 2017 2:00 PM to 4:00 PM
Topic: Legal
Ready to launch your business as a sole proprietor or LLC? Been putting off the paperwork? Then you need this hands-on walk through. A Business Attorney will be present to assist with the necessary documents needed to form and register a business including; Articles of Incorporation and Employer Identification Number (EIN). An IRS Enrolled Agent will discuss the tax implications of your new business, options, and good business practices. Please come prepared with one or more names for your business. Please click here, or visit http://www.dleg.state.mi.us/bcs_corp/sr_corp.asp to search for existing business names, registered with the State of Michigan. Wireless internet access will be available.
Speaker: Business Attorney IRS Enrolled Agent
Friday, March 10, 2017 9:00 AM to 12:00 PM
Topic: Financial and Accounting
The roundtable gives current or prospective small business owners insight into the SBA Guaranty Loan Program and the criteria used by loan officers to evaluate a loan request. A team of experts will demystify the lending process, debunk the myths about SBA programs, and share real life examples of successful loan applicants. The roundtable is taught by experienced lenders with expertise in small business and SBA financing. Over 2,000 clients have attended the roundtables since 1998. The roundtable is best suited to those seeking financing for their business, have good credit, a solid business idea, and some money to invest in the business. Please note: SBA does not provide loan guarantees to real estate investment companies and this topic will not be part of the discussion.
Speaker: Cathy Gase -SBA
Monday, March 13, 2017 12:00 PM to 1:00 PM
Topic: Marketing and Sales
Why should you bother creating an Instagram account for your business, when you're already on Facebook? Many business owners are still reluctant to commit to regularly engaging on Instagram, especially when it involves regularly posting new photos and videos. Join Courtney Maki, owner of Glow Social Media, to discover why your brand should be on Instagram, and how to make the most of your time spent on the social network. Free pizza & pop provided by Horizon Bank!
Speaker: Courtney Maki, Glow Social Media
Tuesday, March 14, 2017 9:00 AM to 11:00 AM
Topic: Starting a Business
This course is designed for individuals who are considering self-employment or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company as well as evaluate market and sales potential for their products/services. Start-up costs, financing options and business planning are introduced, along with necessary steps to getting started.
Speaker: Kellie Hanford, SBDC, Certified Business Consultant
Tuesday, March 14, 2017 10:00 AM to 12:30 PM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff
Tuesday, March 14, 2017 11:00 AM to 12:00 PM
Topic: Entrepreneurial Operating System
Do you have the right people in your company? Are you frustrated with "People Issues" in your company? Jim Collins convinced us that we need the "Right" people on the bus, but he did not really help us figure out how to choose. Using the EOS tool called the "People Analyzer" will help you be able to make clear decisions about the people in your organization. Improve the culture in your company, reduce friction, accomplish your goals more quickly and sleep better. This crazy-simple tool will transform your organization. EOS is a complete system of simple tools to help you run your business better. It will drive three things we call Vision, Traction and Healthy. Vision is getting everyone in your company the same crystal clear vision of where you are going and how you are going to get there. Traction is radically improving the Discipline and Accountability in your company. Healthy is advancing your company as a healthy cohesive functional team. After registering, please click "Continue" and complete the GoToWebinar registration page to ensure you can access the webinar.
Speaker: Kevin Suboski, EOS Implementer
Location: Online
Tuesday, March 14, 2017 1:00 PM to 3:00 PM
Topic: Financial and Accounting
Refresh yourself with the tools and programs you have available to assist your small business clients. Brian Picarazzi, SBA Senior Area Manager will give a brief overview of the 7a program guidelines. Bradd Pierce from EDF will discuss the SBA 504 program. Michigan Economic Development Corporation offers a variety of programs designed to increase the availability of financing to companies in Michigan with a focus on commercial and industrial projects as well as real estate redevelopment. Chris Cook and Julius Edwards will provide present on the following programs: Collateral Support Program Loan Participation Program Capital Access Program Michigan Community Revitalization Program Community Development Brownfield Program
Speaker: Brian Picarazzi, SBA Senior Area Manager Chris Cook and Julius Edwards Bradd Pierce from EDF
Wednesday, March 15, 2017 9:00 AM to 11:30 AM
Topic: Starting a Business
The Starting a Business workshop is intended for individuals in the beginning stages of starting a business, in need of accessing capital, or simply considering self-employment. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. This comprehensive 2.5 hour workshop also incorporates the SBDC’s fundamental Writing a Business Plan workshop and fully covers topics such as determining concept feasibility, startup costs, financing options, the basics of business planning, along with other necessary resources to launch. The workshop features instruction by a SBDC Small Business Consultant, held in partnership with Northwestern Michigan College, is a pre-requisite to meeting with a SBDC consultant one-on-one. This workshop counts towards the Small Business Entrepreneur Certificate Program offered by NMC’s Extended Educational Services Division.
Speaker: Annie Olds, SBDC Small Business Consultant / Regional Director
Wednesday, March 15, 2017 12:00 PM to 1:00 PM
Topic: Business Plan
Writing a Business Plan WEBINAR is a 1 hour online version of the SBDC's business planning Venture Start workshop. This webinar covers business planning in detail and is designed for individuals who want to launch or grow their business, for which a carefully considered plan and course of action will increase the probability of success. Real business plan examples are used to illustrate effective planning and tools and information for the steps and process of creating a business plan draft are provided. This webinar is a 1-hour live audio and slide presentation of a 3 hour class so it moves quite quickly through the material. For those who prefer a more interactive personal learning experience, the classroom version is still available at various times and locations around the state. FEE: There is no fee for the “Writing a Business Plan WEBINAR" but advance and separate registration for each individual is required. WEBINAR TECHNOLOGY REQUIREMENTS: Participants will need a fast Internet connection, a good working computer with microphone and speakers, and an up-to-date browser. REGISTRATION: Confirmation of your registration from MI-SBDC will include information on how the Webinar works, what to expect, and how to get set up and logged in. HANDOUTS: Any associated handout materials will be emailed to attendees after the training as they are referenced for homework but not needed during the session.
Speaker: Marsha Lyttle, MI-SBDC Regional Director and Certified Business Consultant
Location: Online
Wednesday, March 15, 2017 1:00 PM to 4:00 PM
Topic: Starting a Business
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Starting a Business" is the first course in the series, designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: MI-SBDC Staff
Wednesday, March 15, 2017 1:00 PM to 4:00 PM
Topic: Starting a Business
"Starting a Business and Writing a Business Plan" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started. The workshop will discuss each section of the business plan and how to start developing a start up cash flow. Room #3150
Speaker: John Schmitt
Fee: $ 35.00
Wednesday, March 15, 2017 2:00 PM to 5:00 PM
Topic: Marketing and Sales
The course presents practical applications of marketing concepts designed to help small businesses grow. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated with several examples of effective hands-on marketing techniques.
Fee: $ 45.00
Wednesday, March 15, 2017 5:00 PM to 8:00 PM
Topic: Legal
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Business Legal Issues is an introduction to the different types of legal entities that are appropriate for structuring and starting a new business. Tax and liability issues are covered, along with basic elements of a contract, collections, licenses, registrations, employment and property issues, leasing and insurance. It is designed to guide prospective business owners in setting up the organizational structure that will help protect them from unnecessary legal challenges.
Speaker: MI-SBDC Staff
Wednesday, March 15, 2017 5:30 PM to 7:00 PM
Topic: Financial and Accounting
Wednesday, March 15, 2017 6:00 PM to 7:30 PM
Topic: Starting a Business
Farmers’ markets are not only a great way to sell produce, they are also wonderful for home-based food producers and for selling hand crafted products. As a successful farmers’ market vendor, you should enjoy interacting with people and have good marketing skills. This session will help you survive your season with business-minded tips on booth display, packaging and pricing.
Speaker: Kellie Hanford, SBDC, Certified Small Business Consultant
Wednesday, March 15, 2017 6:00 PM to 7:30 PM
Topic: Google Workshop
What do visitors do on your website? This workshop shows you how to understand and measure customer behavior on your site. We show you how to set up measurement goals and use the data to make better business decisions and grow your business online.
Speaker: Ian Rogers, MI-SBDC
Thursday, March 16, 2017 10:00 AM to 12:00 PM
Topic: Managing a Business
What is the 8(a) Business Development Program? The SBA administers this business assistance program for socially and economically disadvantaged businesses who want to access the federal procurement market. The 8(a) Business Development Program helps small businesses gain a foothold in government contracting. Upon enrollment in this program, firms receive help with finding contracts, proposal preparation and contract administration. What are the basic requirements for this program? The applicant must be a small business, unconditionally owned and controlled by one or more socially and economically disadvantaged individuals who are U.S. citizens, been in business for at least two years and demonstrates a potential for success. What is the HUBZone Program? The Historically Underutilized Business Zone Program stimulates economic development and creates jobs in urban and rural communities by providing federal contracting assistance to small businesses. Requirements: Firm must be located in designated HUBZone to qualify and at least 35% of its employees must reside in a HUBZone. What is the WOSB Federal Contract Program? The SBA administers federal contracting opportunities for women-owned small business (WOSB) and economically disadvantaged women-owned small business (EDWOSB). The Women-Owned Small Business (WOSB) Federal Contract program authorizes contracting officers to set aside certain federal contracts.
Speaker: Thomas Vargo, Small Business Administration
Thursday, March 16, 2017 12:00 PM to 4:00 PM
Topic: Starting a Business
Speaker: SBDC Consultant; Farmers Market Representative
Thursday, March 16, 2017 1:00 PM to 4:00 PM
Topic: Financial and Accounting
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Financial Management" introduces basic accounting concepts and how to apply financial information that helps small business owners manage a business more effectively. Key documents including Cash flow Statement, Profit & Loss, and Balance Sheet are explained; using specific small business examples. The course is designed to help entrepreneurs understand accounting principles and financial statements, and work more effectively with the accounting team.
Speaker: MI-SBDC Staff
Thursday, March 16, 2017 3:00 PM to 5:00 PM
Topic: Starting a Business
This course is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Tuesday, March 21, 2017 9:00 AM to 10:00 AM
Topic: Not Set
Learn How to Turn Your Hobby into a Business or How to Grow Your Current Crafting Business. The Crafters Network Connection is bringing together crafters, artisans and makers who want to share their knowledge and learn from others in a monthly open meeting. The Small Business Development Center and Jessica Goodrich, Business Outreach Librarian with the Capital Area District Library, have teamed up to share information, resources, and tips to help you start or grow your crafting business. Come and learn: • Where the best shows are • Tips for selling at tradeshows, online & consignments • Pros & cons of Etsy, Amazon and other online marketplaces • How to cultivate repeat customers • How to use social media to extend your reach • So much more!
Speaker: Jessica Goodrich, Business Outreach Librarian, Capital Area District Library
Tuesday, March 21, 2017 11:00 AM to 12:00 PM
Topic: Marketing and Sales
Learn how to build a smart, strategic online marketing strategy for your business. We will look at how to use social media, blogs, and newsletters to attract your audience, warm leads, convert leads to customers, and retain them over time. This webinar is designed for people who are currently - or interested in - using social media or other methods of online marketing and are trying to navigate the best way to be efficient and effective with these tools.
Speaker: Melissa Forziat is a small business marketing consultant and event planner. She founded Melissa Forziat Events and Marketing in 2012 and currently works with small business owners and nonprofits to develop impactful events and strategic marketing plans. Before starting her own business, Melissa held event planning roles at the 2006 and 2010 Olympic Winter Games, 2011 Rugby World Cup, and US Olympic Committee. Most recently, Melissa published her first book and companion workbook, Small Business Marketing on a Budget (http://melissaforziatevents.com/free-ebook-small-business-marketing-budget/).
Location: Online
Tuesday, March 21, 2017 1:00 PM to 3:30 PM
Topic: Starting a Business
"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Starting a Business" is the first course in the series, designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: MI-SBDC Staff
Tuesday, March 21, 2017 1:00 PM to 2:30 PM
Topic: Google Workshop
Google Drive has 240 million active users, which means you are probably using it; but are you using it to its best potential? Learn some tips about how to go beyond the basics of using Google Drive; including creating forms, sharing files, organizing files, revision histories, useful Drive Apps, and more. Laptops will be provided or you can bring your own. Please install the Google Chrome browser and be sure it is up-to-date and you will also need to have a Google login and password.
Speaker: Jessica Goodrich, Business Outreach Librarian, CADL
Tuesday, March 21, 2017 4:00 PM to 7:00 PM, 2 sessions ending Thursday, March 23
Topic: Marketing and Sales
Find out why Pinterest drives more web traffic than LinkedIn, Google+, and Twitter combined. And why average sales from Pinterest leads almost doubles those from Facebook. If you have considered using social media to market your brand online do not overlook Pinterest. It’s not just cupcakes and crafts anymore. Learn how to link Pinterest to your blog, website and other social networks, advertise and market your products for free, and build a loyal community of followers. Note: Session runs two days.
Fee: $ 90.00
Tuesday, March 21, 2017 6:00 PM to 8:00 PM
Topic: Legal
This course is an introduction to the different types of legal entities that are appropriate for structuring and starting a new business. Tax and liability issues are covered, along with basic elements of a contract, collections, licenses, registrations, employment and property issues, leasing and insurance. It is designed to guide prospective business owners in setting up the organizational structure that will help protect them from unnecessary legal challenges.
Speaker: Curt Rypma, Schenk, Boncher & Rypma, P.C.
Wednesday, March 22, 2017 1:00 PM to 4:00 PM
Topic: Starting a Business
Do you know what it takes to turn your skill into a successful business? Attend this seminar if you are an entrepreneur, new business owner or innovator. The seminar is FREE and the information is PRICELESS! The Starting a Business Seminar is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. This introductory seminar helps aspiring entrepreneurs assess their abilities to lead and manage a company; as well as, evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to get started.
Speaker: MI-SBDC Business Consultant and Hoyt Library Reference Librarian
Wednesday, March 22, 2017 1:00 PM to 4:00 PM
Topic: Financial and Accounting
The purpose of "Know Your Numbers: Using Your Financial Statements to Better Manage Your Business" is to assist business owners to understand and use their financial information to change and grow their company. The ideal participant in "Know Your Numbers" will have 2-3 years of financial history and either be pursuing financing or having challenges with cash flow. Who should attend: CEOs and owners of businesses with three or more years of financial history who want to have a better understanding of how to use their financial statements to make better business decisions. Topics include how to: • Use your Balance Sheet and Income Statement in managing your business • Use breakeven analysis to improve decision-making • Find the source of cash flow problems • Increase your company’s cash flow • Get the banker on your side
Speaker: MI-SBDC Staff
Fee: $ 25.00
Wednesday, March 22, 2017 1:00 PM to 4:00 PM
Topic: Financial and Accounting
Before you apply for a business loan, first attend a free financing roundtable. We will debunk the myths and demystify the process of small business financing. The "team" is a banker, an SBA representative, an SBA business counselor, and business owners like you. You will get first hand information on what credit criteria your banker has. The team will answer all of your financing questions and give you advice on what steps to take to achieve your goal of starting or expanding a business. We will explain how the SBA loan guarantee can work for you. The roundtables are best suited for those who have good credit, a solid business idea, and some money to invest in the business.
Wednesday, March 22, 2017 2:00 PM to 5:00 PM
Topic: Legal
The course provides an introduction to the different types of legal entities that are appropriate for structuring and starting a new business. Tax and liability issues are covered, along with basic elements of a contract, collections, licenses, registrations, employment and property issues, leasing and insurance. It is designed to guide prospective business owners in setting up the organizational structure that will help protect them from unnecessary legal challenges.
Speaker: Staff
Fee: $ 45.00
Wednesday, March 22, 2017 6:00 PM to 7:00 PM
Topic: Marketing and Sales
Learn how to reach current and prospective customers and also how to reach out to current customers and local groups online. Also learn tips to tap into future sales after the market season wraps up with internet marketing and sales. Attendees will receive an instructional had-out to implement steps and resources easily at home. Tech savvy attendees are encouraged to bring tablets or laptops to follow along with the presentation.
Speaker: Connie Sweet, Connection Graphics
Thursday, March 23, 2017 10:30 AM to 12:30 PM
Topic: Starting a Business
This workshop is designed for individuals who are at the beginning stages of starting a business. It will help aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.
Speaker: Michigan SBDC Staff