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Marketing Mondays: From Leads to Sales-Move Them with Social Media - Lansing

Mon 12:00 PM to 1:00 PM
Topic: Marketing and Sales

The buying process has changed. Reaching those buyers and getting heard through the noise today takes more than mass advertising, email blasts or just waiting for them to “show up.” Companies need to focus on being found and learning to build continuous relationships with customers. In this session, Kylie Rogers-Strahan of Blohm Creative Partners covers the basics of generating customer leads using social media. You’ll learn why lead generation is important and how to use the abundant information readily available online as a lead. You’ll learn simple techniques you can use to develop a strong strategy and turn potential leads into lasting customers.

Speaker(s): Kylie Rogers-Strahan, Blohm Creative Partners

Co-Sponsor(s): Horizon Bank

Fee: No Cost

Phone: (517) 483-1921


SBDC Capital Region Office
Lansing Community College - Washington Court Place
309 N Washington Square Suite 115 P.O. Box 40010 Lansing, MI 48933