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Marketing Mondays: Using Great Content to Build Real Customer Relationships Online-Lansing

Mon 12:00 PM to 1:00 PM
Topic: Marketing and Sales

Feeling stressed trying to use social media to grow your business? Creating and publishing content using a variety of ever-changing platforms can be overwhelming, especially when you don’t generate the leads you want. The hard truth is that winning on social media depends on your ability to engage your audience with quality content. In this session, Katie Saglimbene of Klimb Creative, LLC and Tracey Spaulding of Cold Box Films discuss what makes great content, how to streamline your content creation process and how serving your audience well can grow your bottom line — converting “likes” into paying customers. You will leave with an organized content calendar and a list of go-to resources to get started quickly and easily. Pizza & pop generously provided by Horizon Bank!

Speaker(s): Katie Saglimbene, Klimb Creative & Tracey Spaulding, Cold Box Films

Co-Sponsor(s): Horizon Bank

Fee: No Cost

Phone: (517) 483-1921


SBDC Capital Region Office
Lansing Community College - Washington Court Place
309 N Washington Square Suite 115 P.O. Box 40010 Lansing, MI 48933